The failed deal comes after the Army National Guard blew $88 million on a deal with NASCAR, that also yielded 20 recruits, according to USA Today.
I can’t help but feel 88 million could possibly be used for other personnel retention efforts, which might help the fact that every veteran, positive or negative about the US, will tell you the same goddamn thing - don’t join, because the military doesn’t give a fuck about your wellbeing.
If they spend that $88 million on actually providing the benefits they promised it would have been not wasteful in the first place but also would have gotten more recruits.
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The fact the Coast Guard spent four million dollars per recruit on a NASCAR campaign is unreal. Yet after they’ve served they’ll be lucky to get a free massage.
It was National Guard not Coast Guard, Coast Guard doesn’t have that kind of budget. Never had, never will.
I think I read somewhere that the number of active duty Coast Guard is less than the number of New York City police officers.
Coast Guard has something like 50k active, reserve and civilian workforce and NYPD is like 55k
You know the Army is in trouble when they offer free college tuition these days and people still aren’t interested.
Government is known not to support their troops after they return. Parents are telling their kids to not join and now it’s finally being seen in enrollment numbers.
could have spent the 11 million on recruitment bonuses
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