Do they need to market anymore than their name though? Marketing is getting you interested in the product. You say “oh that’s a nice Tesla” you go to the site and look from there most likely based on your budget.
(I am by no means a Tesla fan, frankly their build quality sucks) but I really don’t think that you need badges of every type plastered on a car.
Nope. Tesla is distinct enough that they don’t need model badges. You know it’s a Tesla, and they have very few models and model variations. Compare that to something like Toyota, who has 12 different models of sedan just in current production. There are quite a few more not in current production, but you’ll still see them on the road.
Ok, but letting people know what model of car they are looking at is just basic marketing.
Do they need to market anymore than their name though? Marketing is getting you interested in the product. You say “oh that’s a nice Tesla” you go to the site and look from there most likely based on your budget.
(I am by no means a Tesla fan, frankly their build quality sucks) but I really don’t think that you need badges of every type plastered on a car.
Nope. Tesla is distinct enough that they don’t need model badges. You know it’s a Tesla, and they have very few models and model variations. Compare that to something like Toyota, who has 12 different models of sedan just in current production. There are quite a few more not in current production, but you’ll still see them on the road.