“Even though we’re pushing through pricing, the consumer is tolerating it well,” he said in October analyst call.
normal way to talk about ‘fellow’ human beings
There’s a burger place near me which makes a great burger - good quality ingredients, interesting toppings, great fries and they’re cheaper than McDonalds. Given McDonald’s prices on ingredients will be substantially cheaper, and their volume higher, this is just pure greed.
My local burger places are just like that. Absolutely bonkers what people with a routine will tolerate if the change is slow.
Some people are open to trying new things, they want the excitement of trying out a new restaurant or take out, they want to try types of food they’ve never eaten before.
Then there are the other type. They behave in the same way as children do, they want what they like, and will not take a risk on something new, even on something as pedestrian as a burger.
I’ve worked with a 50 year old man that gets upset if there isn’t a nearby Chick-fil-A. He eats the same thing every day. By his other behaviors I assume it’s undiagnosed OCD or something so we don’t give him shit about it.
This seems pretty black and white. Ironically.
I love trying new food. But sometimes I just want to order something where I know what I am going to get.
You’re bi.
I don’t understand how McDonald’s does so well in Australia, since our traditional takeaways do such good burgers and better chips (fries) a home cooked version true to the fish and chip place original
Though my partner prefers the burger “plain” which omits the bacon, egg, and pineapple
“Some customers are fed up and pushing back”
But continuing to buy things from them, yeah? Companies are not going to change until people stop buying from them.
Nobody needs McDonald’s. I’m not even sure most people actually want McDonald’s. Just stop going, seriously.
I hate McDonald’s. I eat McDonald’s. If I get into some tiny town or get off work in a tiny town at 11pm or later it’s often the only place open.
What I don’t understand is people who eat there by choice. I sometimes work with a guy who will go to McDonald’s by choice, even with better/cheaper options, three times a day.
I wonder how much of McDonald’s average franchise net income is from road warriors.
God damn. What fucked up nightmare is this if your ONLY choice is this toxic shitty unhealthy food?
You poor fucking bastard. Your health will pay for that in time.
A ton of people work poor jobs or unfortunate hours and have their health suffer for it. No need to rub it in, he clearly doesn’t think it will be healthy.
I worked for McDs in high school, around 2008. Big Mac meal used to be $6.08 with tax, $1 menu used to be $1.06 with tax. I went the other day and was shocked to see how much everything costs now plus I have to order via a screen (which I find bizarre, but maybe I’m just old now).
I also feel like working there used to be kind of fun. I’d take the order from the drive thru/take the money, kitchen would secretly prioritize drive thru orders (everything is timed), and window person would get the order together. Now it seems like they take 1 or 2 drive thru orders at a time and make the line wait until those are done.
Seems like fewer people working & prices went up - and I’m sure those poor folks working are making minimum wage. It’s just sad all around.
would secretly prioritize drive thru orders
Fucking knew it! Thanks for confirming
Well metrics are collected for both dining and drivethru but dive thru was always pushed hard as the thing to maintain timing wise. That’s when we figured out the smile button. A no charge but very abusable button that would count as an order. Ring a smile and wait 10sec and clear it. Ring one every 3 orders to be sly to corporate… When your having wait time issues and you could clear them and have them count even before clearimg the order before it. Easy way to knock the occasional 5 to 10 minute order down that skewed my hours metrics.
It’s one hash brown Michael, what could it cost?
Here’s some money. Go see a Star War.
It’s easy to tolerate price increases on products when you don’t buy that product. The thing that concerns me though, is that if people stop buying McDonald’s and instead buy canned beans… is my chili going to get more expensive because McDonald’s wants 3 dollar hash browns? I’m pretty sure the answer is yes.
Pro tip, if you have access to a stove and several hours of free time to spare for cooking-- dry beans are super cheap!
It’s truuuuee. I actually cooked my first pot of dry beans in a crock pot over the course of like 8 hours the other week, and it was very satisfying.
They won’t tho. If these people could just buy other things they would have already imo. I stopped going to McD’s when their prices got to high for me. That’s why they’re making a big stink about it, because they still want McD’s but don’t want to pay so much.
LOL McDonald’s hasn’t seen my shadow in 10 years at least
I’m more surprised that they thought they could double prices, but yet somehow still very noticeably drop in quality. McDonald’s quality drop isn’t quite as bad as say, Taco Bell and others but wow, seems like hubris is in the air lately with these corporations’ executive boards.
Inflation and wage theft are absolutely out of control in this country. I’m a barista. My store makes $1600 in a eight-hour day. Mine and all of my coworker’s wage in there probably adds up to about $50/hour on average. So the profit margin is ridiculous. And these businesses have the gall to think they can make MORE MONEY. No, fuck you. At some point the human beings doing the hard work need to get a bigger cut.
make sure you count utilities and rent for the building and supplies etc, its still ridiculous but slightly less so
And franchise fees. They take a percentage of gross. I really don’t know why anybody gets involved with that stuff.
Yeah of course there are operating expenses, but you have these same companies buying the lowest quality equipment and products they can get away with as well. It’s inexcusable.
What most irritates me about this - plus layoffs to increase profits- is that the corporate numbnuts overlook the fact that every employee they stiff is a customer. Everyone is someone’s customer. A customer who has a shrinking amount of disposable income to spend on white goods, new clothes, eating out etc. They think hurrah, with AI we’ll be able to sack our creatives! Next thing they’re whining because there are so many homeless people on the streets. There’s a link! It’s exasperating.
I actually don’t hate the burgers McDonald’s has now. They are hot, and often hit the spot for me.
HOWEVER, a double quarter pounder meal is now like $10, and it’s just not worth it when I have other options next door or across the street that sell better food for about the same price.
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Especially the much higher quality and freshness of food in Europe in general.
It feels like the days of 5EUR döner are in the past now. I see for 7 or 8 EUR sometimes.
And to be honest, before I buy a burger for €5 I buy a Kebab or Shawarma which beat every burger in taste and amount of food
Man, I miss doner kababs so much. I haven’t quite found anything similar back stateside.
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That’s the McConomy
(badum tsst)
Y’all aren’t boycotting?
Idk about boycotting but I’ll tell you that I haven’t had McDonald’s since I went and it was like $20+ for two people for some breakfast sandwiches (meals). I’d rather buy the frozen ones or just have none. Like everyone else, we don’t have a ton of extra money and if we do go out, we want our value for our time.
I got used to thinking about money being time. If you make 15/hr then one meal is roughly one hour. Don’t think of your dollar, think of how many hours something costs.
“time is money” etc and inversely
I’m stunned people are bitching about fast food prices. Just don’t? FFS, what do you expect?!
“I keep buying and prices keep going up!”
Yeah. That’s how it works. Have you considered maybe stop giving them money?
“I can’t! I’m helpless and have excuses!”
But but, people of limited means don’t have any option but to…overpay for fast food? Yeah that’s it. There’s just no competition in the food game at all… You’re forced to eat big macs even if they’re $3500 a mac… Because that’s the only option you have as a poor person I assume…or something.
Been wondering the same thing about apple products since the iPhone.
There’s this one McDonald’s on this busy road where we live and I jokingly started calling the right lane the “McDonald’s lane” because so many cars in that lane were always turning in. I realized earlier this week that these days most cars drive past instead.
Here it’s Popeye’s… which they seem to have at least maintained a decent quality/price ratio. Their wait times are atrocious though. Zaxby’s is even worse, but they at least have a big enough parking lot to stay out of the road. That line has taken a half hour to move up 1 car length before.
I heard about this and lmao no deal mcdicks.
Hash brown is 99 cents. Figure it out. We can see your market value.
I vow to not buy a McDonald’s hash brown until it is below $1
Honestly where I live I can get a ni e pub meal for about the same price as one of their burger meals.
McDs is one of a handful of optuons I have so I cant really boycott; however, today I found a dastardly trick: the order kiosks suddenly switched medium and large so you will accidentally order the large size. Almost got me, but not quite
Simple solution seems to be just eat the rich.
They look nasty. We can still cook them tho.
As someone who works in a mom and pop restaurant, I understand this. McDonalds is huge and buys/manufactures in bulk, sure, so their prices are gonna be cheaper, but their costs are still going up like the rest of us. It kills me to keep seeing our menu updates, but food is fucking expensive now. I’m not saying that McDonalds isn’t pulling down a tidy profit, and if food costs dropped they probably wouldn’t drop their price, but I don’t put the price increase solely on them. Food costs are rising all over, and it’s killing the business. I have a spreadsheet from 6 years ago when I first started analyzing our costs, and my most recent sheet shows anywhere between 150 and 200% increase across the board. That’s absurd. So, blame McDonalds for whatever you want, I won’t stop you, but make sure to aim some hate at the production side of things as well.
